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A formulation backed by heritage and elevated by science
Simply massage or brush through after applying
Unlike many essences on the market
Add to your cart today and sculpt your signature look
Professional stylists love it as a reset shampoo before treatments
Dia Color 9.1 Very Light Blonde Blue smoothing lotion A formulation backed by heritageL'Oreal Dia Color 9. 1 Very Light Blonde Blue Dia color is an alkaline demi permanent gloss color with no ammonia. The portfolio includes 100% true to tone natural reflects. Formulated with up to 92% natural origin ingredients,* Dia color reverses melanin loss effects for 6 weeks of gloss color** and up to 70% grey coverage. It provides 3x more shine*** and enhances hair vibrancy. The texture is creamy for easy mixing, application, and rinsing.
