PAUL MITCHELL Platinum Blonde Shampoo blonde Moisture-rich conditioners and amino acids

Moisture-rich conditioners and amino acids to improve strength

damaged and lightened hair with key ingredients Keravis

flexible and touchable hold that feels soft to the touch

luxurious shampoo that deeply hydrates normal to thick

OLAPLEX Bond Building Technology™ is paired with potent

PAUL MITCHELL Platinum Blonde Shampoo blonde Moisture-rich conditioners and amino acidsPaul Mitchell Blonde Platinum Blonde Shampoo banishes brassiness, softens strands, and adds shine in natural and color treated blondes. Violet tinted, color enhancing formula brings out the best in blonde, white and silver hair. Added bonus: Conditioning ingredients and extracts hydrate hair and intensify shine.